About Couch McDoodles

Get to Know Madi

Born and raised in Utah, Madi is a wife, mom, and creative at heart. She married her best friend—a Florida native serving in the Air Force—and, in true Utah fashion, they were engaged just one month after dating. Together, they have two wonderful kids (one boy and one girl) and a very large, very lovable Rottweiler-German Shepherd mix.

Madi studied social media marketing and quickly fell in love with the creative side—especially graphic design. She now works with a PR agency and a social media management team (both women-owned!) while also helping small businesses grow their online presence. In between designing, strategizing, and keeping up with her kids, she is on a journey of rediscovering her passions—like playing the piano and embracing what brings her joy in this season of life.

Faith is a core part of who Madi is. As a member of The Church of Jesus Christ of Latter-day Saints, she had the incredible opportunity to serve an 18-month mission in Pittsburgh, Pennsylvania—an experience that deepened her love for connection, storytelling, and uplifting others.

How It All Started

Couch McDoodles started as a simple school social media project—back when Madi was actually painting! Fast forward to April 2020, when she was home from work for a month or two, she got an iPad and started experimenting with digital art.

At first, she created super detailed drawings that took hours, but as life got back to normal, she realized she didn’t have the time to keep up with it. Instead of giving up, she pivoted to what she truly enjoyed—doodling. Wanting to share her creations, she turned them into stickers, and Couch McDoodles was born!

As for the name? The first part is easy. She is usually sitting on her couch when she doodles! The second part has a bit of a story. Years ago, Madi’s brother gave everyone in the family a nickname starting with “Mc” (he was McBaskets—probably because of his basketball skills). When it came time to name her brand, her husband helped her land on “McDoodles,” and it stuck—just like the stickers.